The Great Body Blow Dry Creme Supplies a warmth-protecting effect to defend the hair all over blow-drying. Emblica technology works to plump up the hair and building up volume. Supplies bigger and softer hair. Appropriate for fine to medium hair. To make use of: Apply to damp hair and work thru before blow-drying. All Bumble and bumble products are free from parabens, phthalates, mineral oils, and formaldehyde. Bumble and bumble could also be a cruelty free brand, never tested on animals.