The London Grooming Company Define For Men | Strong All-Day Hold | Low Sheen Finish | Easy to Wash Out | 100ml (3.4 Fl…

An extremely high hold, water-based styling product that’s pliable and adds definition, allowing you to shape and restyle your hair. Paste is great for adding texture and thickening the hair while giving you control with a natural shine. Paste works great on thick or thin hair and distributes easily into hair.

Paste can be styled using fingers for a more casual look, or with a comb for a more professional look, and gives you excellent control and hold for the most demanding and difficult hairstyles to manage. Formulated with Premium ingredients, the product never flakes and will not dry out your scalp after use.

Paste is water-soluble, easily rinses out of hair with just water, and leaves hair feeling healthy and natural. We strive to make the best hair products on the market, but if you’re not satisfied with your purchase for any reason, just reach out to us and we’ll help you find a product that’s more suitable for your needs or refund your money, no questions asked.

Hold: Very Strong

Shine: Medium Shine Finish

Scent: Oud Wood – Warm, Woody, Semi-Sweet

How to Use:

1. Apply a nickel sized amount of Paste to palms.
2. Work evenly through damp or dry hair and style as desired. The dryer the hair the stronger the hold.
3. To restyle, run a wet comb or fingers through hair.
4. Paste rinses out easily with water alone, and does not require any special soaps or shampoos.

An extremely high hold, water-based styling product that’s pliable and adds definition, allowing you to shape and restyle your hair. Paste is great for adding texture and thickening the hair while giving you control with a natural shine. Paste works great on thick or thin hair and distributes easily into hair.
Paste can be styled using fingers for a more casual look, or with a comb for a more professional look, and gives you excellent control and hold for the most demanding and difficult hairstyles to manage.
Formulated with Premium ingredients, the product never flakes and will not dry out your scalp after use.
Paste is water-soluble, easily rinses out of hair with just water, and leaves hair feeling healthy and natural.
We strive to make the best hair products on the market, but if you’re not satisfied with your purchase for any reason, just reach out to us and we’ll help you find a product that’s more suitable for your needs or refund your money, no questions asked.